Don't trust it — verify it. We publish our full methodology, show you a complete sample report, and offer a free first audit you can judge before paying anything. Every finding cites what it's based on and carries a confidence level. If the output isn't specific and useful, you'll know in 60 seconds. We'd rather earn trust on evidence than ask for it on faith.
A chatbot gives you a different answer every time, no consistent scoring, and no audit trail. Preset & Profit runs a fixed, structured pipeline: the same defined categories, the same scoring rubric, and — on paid tiers — human review before the report reaches you. You get a consistent, reviewable deliverable, not an improvised conversation. AI is a tool inside our process; it isn't the process. We explain exactly how on the methodology page.
An agency usually audits you for free so it can sell you a retainer — which gives it a reason to frame problems in terms of the services it offers. We don't sell the implementation work, so the audit is the product and we have no incentive to steer you. You own the findings and can act on them yourself, with your own team, or with any provider you choose.
Estimates are presented as conservative ranges with the assumptions stated next to them — never a single precise number we can't defend. A revenue-opportunity figure is built from the affected volume, an evidence-based recovery rate, and your average customer value. Where we lack a reliable input, we say so and widen the range. Our rule: conservative beats impressive. Full detail under "Understanding Revenue Opportunity Estimates."
Each category (Website & Funnel, Offer & Positioning, Conversion, Automation & Operations, Customer Journey) is assessed against a defined checklist and converted to a 0–100 score. Conversion and Automation are strength scores (higher is better); Risk and Revenue Leak are problem indicators (higher means more to address). We show both so the report can't be mistaken for a vanity grade. The full rubric is on the methodology page.
We analyze your publicly available business presence — your website, structure, copy, performance, and the public shape of your offer — plus any additional context you choose to share on paid tiers. We do not ask for passwords, admin access, or sensitive credentials. We don't sell your data, and you can request deletion at any time. See our Privacy Policy.
It works for any business with a website and a customer journey — local services, agencies, SaaS, consultants, automation firms, and creators selling digital products. It's most valuable where there's real demand but unclear why it isn't converting. The underlying conversion, UX, and operations principles are broadly applicable; the report accounts for your industry context where it can.
Good — you should pressure-test it. The audit is an input to your judgment, not a command. You know your business and market better than any audit does. Every finding includes the reasoning and a confidence level so you can weigh it. If something doesn't fit your context, set it aside; the prioritization is there to help you focus, not to override what you know.
No. The free Snapshot is delivered with no required call. If you want to go deeper, paid tiers exist — but the free tier is a real deliverable, not a gate in front of a pitch. We say "no sales call required" because we mean it.
The free Snapshot is fast — typically delivered shortly after you submit. Paid audits involve deeper analysis and human review, so they take longer; the expected turnaround for each tier is shown at checkout. We'd rather take an extra day and have a person check the work than rush an unreviewed report to you.
We guarantee the quality and specificity of the audit, not your future revenue — anyone who promises the latter is selling something. We identify and prioritize opportunities; the outcome depends on execution, which is yours.
Still have a question? Contact us directly — a real person will answer.